Powerfully promote your business by spotlighting your happiest clients
Like a supercharged 5-star Google review, a video testimonial is an engaging, authentic way of convincing new clients that you’re well worth their time.
While a written testimonial is useful, a professionally produced and edited video testimonial or case study is an incredible convincing piece of content for your business.
Build trust in your audience, shout about your services in an authentic way, and encourage potential clients to imagine how you might help them. Create relatable content that centres the client’s experience and satisfaction.
Case study videos to promote your business
Testimonial and case study videos are essentially interviews with your star clients. The VideoHQ team are experienced and sensitive to the needs of your clients – especially if they’re not comfortable in front of a camera.
Using your brief as a guiding light, we shoot testimonial videos where your satisfied client is able to share their authentic experience and nail your key messaging. Need them to emphasise a particular part of your service? We work with your client to ensure we’re capturing the right sentiment but in their own words.
Interested in filming a testimonial or case study video?
Tips for filming a business testimonial video
In order to create an incredible final cut for your testimonial/case study video, the VideoHQ service may include:
This is by no means an exhaustive list. The VideoHQ promotional video service is a creative and collaborative experience, and we’re always responsive to your ideas and project priorities.
More advice and tips for creating video case studies and testimonials for your business
Why video interviews with former students are marketing rocket fuel
Get prospective students to visualise their future success at your college or sixth form by filming video testimonials with your success story students Most sixth forms and colleges do not fully utilise their one of [...]
How to prepare a client for a testimonial video
You can control the narrative of your testimonial video if you follow these tips for success when briefing your client There’s nothing more frustrating than when you’ve done an amazing job for a client, you [...]
Will my client / employee be good on camera?
If a staff member or client has never been on camera before, how can you tell ahead of time if they’ll be a natural, or stiff as a board? As tempting as it might be [...]
How to choose a client for a video case study
Here are five questions to help you decide which of your customers would give a powerful video testimonial If you’re going to the effort of getting a video testimonial produced for your business (and why [...]
Google uses customer video testimonials too
Global mega brand Google bases its latest ad campaign on customer video case studies - here’s why you should consider doing the same Here’s one of Google’s latest TV / Youtube adverts: https://youtu.be/E8HQZ6jUmrI There’s loads [...]
How charity case study videos boost fundraising
I recently produced a series of charity case study videos with past and former residents at The Gingerbread Centre in Stoke-on-Trent - and it's a great example of why video testimonials are great for fundraising [...]
Don’t just take it from us – we interviewed Eric for a case study video
“Working with Hannah was a real pleasure.
From the pre-interview chat through to the final video, she isn’t just creating a product, but also delivering a great experience which really puts you at ease.
There is no unnecessary disruption, no script to learn and she made the whole filming experience feel conversational and natural.”
Eric Gresswell, Popcorn Learning Media.